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Friday, March 23, 2007

Elvis Presley - A danger to American culture?

By the spring of 1956, Presley was fast becoming a national phenomenon and teenagers came to his concerts in unprecedented numbers. There were many riots at his early concerts. Scotty Moore says, "He’d start out, 'You ain’t nothin’ but a Hound Dog,' and they’d just go to pieces. They’d always react the same way. There’d be a riot every time." When he performed at the Mississippi-Alabama Fair in 1956, 100 National Guardsmen surrounded the stage to control crowds of excited fans. The singer was considered to represent a threat to the moral well-being of young American women, because "Elvis Presley didn’t just represent a new type of music; he represented sexual liberation." In 1956, a critic for the New York Daily News wrote that popular music "has reached its lowest depths in the 'grunt and groin' antics of one Elvis Presley." The Roman Catholic Church denounced him in its weekly magazine in an article headlined "Beware Elvis Presley."

In an interview with PBS television, social historian Eric Lott said, "all the citizens' councils in the South called Elvis 'nigger music' and were terribly afraid that Elvis, white as he was, being ambiguously raced just by being working-class, was going to corrupt the youth of America." Robert Kaiser says he was the first who gave the people "a music that hit them where they lived, deep in their emotions, yes, even below their belts. Other singers had been doing this for generations, but they were black." Therefore, his performance style was frequently criticized. Social guardians blasted anyone responsible for exposing impressionable teenagers to his "gyrating figure and suggestive gestures." The Louisville chief of police, for instance, called for a no-wiggle rule, so as to halt "any lewd, lascivious contortions that would excite the crowd." Even Priscilla Presley confirms that "his performances were labeled obscene. My mother stated emphatically that he was 'a bad influence for teenage girls. He arouses things in them that shouldn't be aroused.'"

According to rhythm and blues artist Hank Ballard, "In white society, the movement of the butt, the shaking of the leg, all that was considered obscene. Now here's this white boy that's grinding and rolling his belly and shaking that notorious leg. I hadn't even seen the black dudes doing that." Presley complained bitterly in a June 27, 1956, interview about being singled out as “obscene”. Due to his controversial style of song and stage performances, municipal politicians began denying permits for Presley appearances. This caused teens to pile into cars and travel elsewhere to see him perform. Adult programmers announced they would not play Presley's music on their radio stations due to religious convictions that his music was "devil music" and to racist beliefs that it was "nigger music." Many of Presley's records were condemned as wicked by Pentecostal preachers, warning congregations to keep heathen rock and roll music out of their homes and away from their children's ears (especially the music of "that backslidden Pentecostal pup.") However, the economic power of Presley's fans became evident when they tuned in alternative radio stations playing his records. In an era when radio stations were shifting to an all-music format, in reaction to competition from television, profit-conscious radio station owners learned quickly when sponsors bought more advertising time on new all "rock and roll" stations, some of which reached enormous markets at night with clear channel signals from AM broadcasts.

In August, 1956 in Jacksonville, Florida a local Juvenile Court judge called Presley a "savage" and threatened to arrest him if he shook his body while performing at Jacksonville's Florida Theatre, justifying the restrictions by saying his music was undermining the youth of America. Throughout the performance, Presley stood still as ordered but poked fun at the judge by wiggling a finger. Similar attempts to stop his "sinful gyrations" continued for more than a year and included his often-noted January 6, 1957 appearance on The Ed Sullivan Show (during which he performed the spiritual number "Peace in the Valley"), when he was filmed only from the waist up.

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